Beyond the Box: How Restaurant Branding Extends Beyond the Dining Room
TL;DR: Your restaurant's brand shouldn't disappear when a customer walks out the door. Takeout, delivery, catering, and retail opportunities can extend the dining experience into customers' homes, offices, and events. Custom Cheese Shakers give restaurants a simple way to keep their name visible long after the pizza box or takeout container has been thrown away. Summary: Off-premise dining creates a unique branding challenge: once the meal is over, most of the packaging ends up in the trash....
