The concept was an idea birthed in upstate New York in 2015 with the vision of Michael Perri, the founder of Perri’s Pizzeria. “I was looking for something different, an idea that had multiple branding/marketing avenues,” he recalls. “It started as a giveaway item on larger orders in addition to traditional table-top use. The positive feedback was enormous. Customers thought they were the neatest things. the shakers work on several levels.
Unlike the standard promotional items in our business that have limitations on branding creativity, Custom Cheese Shakers have a variety of uses that we now call ‘cheesy ideas,’ which happen to be not so cheesy!
It has recently been acquired by Roger Cole, the founder of Digital HD Advertising.
1. The Gift Card Enhancer
Give a FREE shaker with the purchase of a qualifying gift card purchase ex. FREE cheese shaker with the purchase of a $50.00 Gift Card. Your customers will like the idea of giving more than just a Gift Card. Not only will the recipient like to receive a Gift Card to their favorite place, but they will enjoy your branded shaker at home for years to come!
4. The Catering Statement
What better than placing your filled custom cheese shakers at your catering event next to your pasta, soup, pizza, etc. allowing all that attend the catering function to know exactly who catered the event.
7. Check Please
Have your server or bartender present the check in your custom cheese shaker.
2. The Obvious
Replace your ordinary cheese/pepper shakers with custom shakers with your company's logo and make a statement on each of your tables!
5. The Retail
Have a famous, or soon to be famous restaurant, bar or pizzeria? Display some of your empty shakers for sale to your customers. You will be surprised to see how fast they shake out the door!
8. The Pen Caddy
Sick of pens laying around your point of sale? Simple fix...remove the top and designate a custom shaker to keep your pens neat and upright while making a statement of branded organization.
3. The Perk
Give away a custom shaker with your logo to your customer with a qualifying purchase (example purchase two extra large pizzas and receive a free cheese shaker). You can use any item or items as a qualifying purchase, get creative!
6. Fill Up & Take Home
As a retail option, offer to fill your custom shaker with your own grated cheese, or crushed red pepper, or any other fill for that matter. Your customer will enjoy taking part of your brand home with them!
9. The Functional Favor
How about a custom shaker as a wedding or shower favor, in addition to an event giveaway... fill them with wrapped candy or a surprise of your touch to shake